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Hobie Memorial - Share your Hobie Day, Where ever you are

16. April 2014

The global response to Hobie’s passing has been monumental; astronomical would be a more accurate description. Over the past few weeks, the effect that Hobie Alter had on people’s lives has been shared across every medium imaginable. We have received heart felt letters, pictures, mementos, and countless stories of how a Hobie invention created a lifetime memory or contributed to a way of life. It has lit up social media with a plethora of tweets, posts, threads, and creative hash tagging. It even made the nightly news.

 We recently posted information about upcoming memorials and paddle outs, and once again the response was nothing less than amazing! For those who can make one of the events, we welcome you and look forward to remembering an amazing man who created toys so that we all could have a little more fun.
 
Unfortunately, due to the vastness of this large blue marble that we all share, not everyone can make it.  
 
If you can’t make either of the memorial events, we understand, but don’t let it stop you from “HAVING A HOBIE DAY.”
 
Even better, SHARE with us how you spent “YOUR HOBIE DAY”,
 
Paddle out or sail out we want to see it!!!
 
Post to social media and use 
 
#haveahobieday
 
Or submit your photos and video to
 
 
"Ride em if you have em"
It’s what Hobie would of wanted you to do!!!
 
 

Hobie Alter Paddle Out Information - Official

16. April 2014

Hobie Alter Memorial Information - Official

3. April 2014

Rest in Peace Hobie Alter - The Passing of a Legend

30. March 2014

 

San Juan Capistrano, CA - March 30, 2014
Hobart “Hobie” Alter, who started out shaping surfboards, and ended up shaping a culture, passed away peacefully at his Palm Desert home on March 29 surrounded by his loving family. Born on October 31, 1933 in Ontario, California, he was 80 at the time of his passing.
 
The recently published biography “Hobie: Master of Water, Wind and Waves”reveals the story of this true Renaissance man. The son of a second-generation orange farmer, Hobie flourished spending time at his family’s Laguna Beach summer home. And it was here in the family’s garage back in 1950 where he began his somewhat accidental career by combining his two loves, wood shop and water, crafting handmade 9 foot balsawood surfboards for his friends. Business was good, and his father had grown tired of the sawdust, so in 1954 Hobie would open the area’s first surf shop in Dana Point. But as demand continued to grow, balsawood was becoming scarce, and even with Hobie’s creative assembly line, the wooden board building process was cumbersome. This is where Hobie’s extraordinary gift for self-taught, “outside the box” engineering rose to the challenge. Through a top-secret trial and error process, and along with friend and employee Gordon “Grubby” Clark, Hobie pioneered the development of the foam surfboard. With the lighter and more responsive boards, and his gift for design and commitment to uncompromising quality, Hobie quickly became the number one surfboard brand in the world. The list of legendary surfers and shapers that worked or rode for Hobie is a virtual Hall of Fame and his success is seen as the launch point for California’s iconic surf industry. Hobie himself was a top surfing competitor.
 
Having success with surfing, Hobie turned his attention to his other water-based passion, and after another series of tireless design testing, Hobie unveiled his namesake “Hobie Cat” which is credited with bringing high-performance sailing from the yacht club to the masses. “The Cat that Can Fly” could be launched off any beach and soon became one of the world’s top selling sailboats. But his curious mind and constant tinkering didn’t stop there. A few of his other inventions include creating the “Hobie Hawk” a high-performance remote controlled glider (another of his lifetime passions). He also designed the hugely successful Hobie Super Surfer skateboard, sculpted a revolutionary 33-foot mono-hull sailboat, pioneered a “Float Cat” for fly-fishing and built the “Katie Sue” (named for his mother Katie and his wife Susan), an awe-inspiring 60-foot power catamaran from scratch.
 
As the result of this serial innovation, the name Hobie has come to mean a great deal to the world. But it is the integrity of the person behind the name that has meant so much more to family and friends. A humble man of incomparable character, he made it clear that the one thing of which he was most proud, was his family. His sister recently recalled that their father taught Hobie early on to always tell the truth, no matter the consequence, and that any deal worth doing could be done with a handshake. It was a lesson that Hobie incorporated into every aspect of his personal and professional life, and one that he passed on to his own children as well as those that interacted with him in his various enterprises. He was incredibly giving of his love, his time, his resources and his expertise. Always the first to do whatever was necessary to help those in need. Yet he never wanted any accolades or recognition. His kindness, sage counsel and generosity literally transformed countless lives. But as he was quick to say, “A lot of people helped me along the way, I’m just trying to return the favor”.
 
In discussing the future with friends as a young man Hobie declared that he wanted to make a living without having to wear hard-soled shoes or work east of California’s Pacific Coast Highway. By “Making people a toy and giving them a game to play with it” he was able to realize this dream. And in the process, he introduced the world to an outdoor lifestyle and collection of products that made things just a bit more fun for all of us. Hobie’s passing will leave an incredible void in the world of surfing, sailing and watersports. But as with any great author, actor or artist, the legacy of his work, and the strong wake of his innovations will live on forever. And for his family and friends, the lessons he taught, the quiet, moral and ethical example he set and the lingering warmth of his abiding love will comfort them as long as they live.
 
With his loving wife Susan at his side, Hobie lived life as an adventure spending years on the lakes and ski slopes of McCall, Idaho, navigating the Katie Sue through the channels near their home in Orcas Island, Washington and hitting the links at Ironwood Country Club in Palm Desert, California. In addition to Susan, he is survived by his sisters Carolyn and Lillian, his daughter Paula and her partner Ian, son Hobie Jr. and his wife Stephanie, son Jeff and his wife Laurie, grandchildren Cortnie and husband Dylan, Brittany, Scotty, Cody, Ashlyn, Tyler, Noelle and Justin, great-granddaughter Serena, and many close friends that were always made to feel like they were immediate family.
 
Hobie received the Waterman Achievement award from the Surfing Industry Manufacturers Association in 1993, was inducted into the Huntington Beach Surfing Walk of Fame in 1997 and admitted as an inaugural member of the National Sailing Hall of Fame in 2011 alongside Dennis Connor and Ted Turner.
 
Details of Memorial Services are pending, and in keeping with the tradition of the Waterman, there will also be a surfer’s “Paddle Out” in front of the family’s Oak Street home in Laguna Beach, where it all began. Date/time TBD.
 
In lieu of flowers, the family requests that you consider a donation to either:
 
Sport of Kings Foundation – in Memory of Hobie Alter
PO Box 2499 Capistrano Beach, CA 92624
 
Surfing Heritage Culture Center – Hobie Alter Scholarship Fund
 
Orcas Island Community Foundation – Deer Harbor Volunteer Fire Department– in Memory of Hobie Alter
www.oicf.us

 

Hobie Surf :: Josh Martin and the Resin Tail Block

3. January 2014
The Resin Tailblock Story... With Josh Martin.

The Resin Tailblock Story… With Josh Martin.

A Tail Block is a beautiful thing.

 This is an indisputable fact.

 A necessary thing? Maybe not. But, When properly shaped and applied, it is a beautiful thing for sure. So is the case with this truly unique Resin Tail Block crafted by Josh Martin. The resin was salvaged from the Hobie Factory floor back in the 1970′s by Terry Martin*,  Josh’s father, and has been repurposed into chopsticks, buttons, and now a footer for a Hobie Classic Longboard. Watch along and learn the story behind the resin and, even more importantly,  Josh teaches you step by step how to apply and shape your own Tail Block…. which, if you know the hermit like tendencies of most shapers, is almost as unique as the Resin Tail Block itself.

-Tracey Engelking

 

* strangely enough, Terry was never a fan of making tail blocks… ;)

 

Categories: Surfboards |

Hobie Surf :: Hobie Surfboards & Fender Guitar - An All American Tradition

3. December 2013

For The Person on Your List Who Has Everything... Hobie X Fender.

For The Person on Your List Who Has Everything… Hobie X Fender.

Custom Fender Jaguar Guitar & Hobie Replica Vintage Surfboard

W4W_AMP_banner_live

This one-of-a-kind guitar / surfboard combination will only be available through this charity auction. Classic 1960s surfing takes shape in the most iconic Surf Rock instrument, the Fender Jaguar. Of only three Hobie X Fender guitars in the world, this is the only one made available to the public. The Fender comes with the matching Hobie classic longboard, completing your Surf Rock collection.

 
Hobie surfboards has always stood for quality, innovation and craftsmanship. Hobie has always led the way when it comes to innovation in surfboard design. The finest shapers, designers and board builders in the world have left their mark in the shaping bays of Hobie Surfboards. To this day, Hobie Surfboards are still made in the same factory in Capistrano Beach, California – turning out some of the most sought after modern masterpieces of foam and fiberglass in the world!
  • Length: 9’0″ “Replica” early sixties Vintage Model.
  • Finish: Gloss & Polish
  • Fin: Classic glass on laminated wood “D” fin.
  • Color: Hobie “Surf Green” with white comp stripe

Also included in this package is the Classic Player Jaguar®Special guitar. This guitar updates the time-honored Jaguar model with several thoroughly modern improvements, including hotter pickups, cut switch, Adjusto-Matic™ bridge, 9.5″ fingerboard radius and neck pocket with increased back-angle for improved stability and sustain.

  • Limited edition, one of three, in the custom color “Hobie Surf Green.”

Bid early and Bid often by clicking HERE! There is ONLY one to go around!!

-Tracey Engelking

Categories: Surfboards | History |

Hobie Surf::Hobie Surf Shop Proudly Debuts First Women’s Surf Boutique in San Clemente.

18. November 2013

Hobie Surf Boutique

PRESS RELEASE

 

FOR IMMEDIATE RELEASE

 

Hobie Surf Shop Proudly Debuts Our First Women’s Surf Boutique in San Clemente. 

 

Since 1954 when Hobie Alter opened the very first surf shop in California, our stores have stood for quality and innovation. The customer experience is our priority and at the heart of our business plan. In keeping with this tradition, we are proud to announce the opening of our first women’s only ‘Surf Boutique’ in San Clemente.

 

We have been asked along the way, ‘Why? Why now? Why only for girls?’ our answer is simple. It is a direct response to what our loyal cliental has been asking for, and more importantly, we grew tired of seeing the female surfer solely portrayed as a 20 something girl in a thong going backside. She is only one small part of the surfing landscape. Our goal with this shop is to shine light on every type of water girl. Shortboarder, Longboarder, Outrigger/Prone Paddler, Boogieboarder, Angler, Sailor, Swimmer, Wader, Bronzer… Friends, Daughters, Mothers, Cousins, Grandmas, and Babies, we want to be here for our girl from her first Hobie tee shirt to her very last ride well into her 90’s. From her first bar of wax, her outfit for her first date, her gifts for her friends, and, of course, her favorite bikini – we want to be the only place she goes to for all of her beach lifestyle needs.

 

Featuring the latest and most forward designed women’s wetsuits, and female specific handshaped boards, from Gary Larson and Josh Martin of Hobie Surfboards, we are committed to being a progressive, fully stocked, surf shop. We will, of course, continue to share not only our rich surf history through this shop, but we will work with The Surfing Heritage Foundation to bring in installation pieces from their collection to highlight water-women from the past and present.

 

The Hobie Surf Boutique is located at 151 Avenida Del Mar San Clemente, CA. Our Boutique hours are Monday thru Sunday 10am-6pm and we can be reached at 949-542-3400. Stop in and see us soon, we love seeing you!

Categories: Surfboards |

Hobie Jumps in on the 2013 Doheny Surf Fest in Dana Point

25. June 2013

In the backyard of where Hobie Alter opened his first surf shop back in the Fifties, the company he founded in Dana Point returns to it’s roots by sponsoring the 2013 Doheny Surf Fest.

One special beach event on Sunday afternoon will be the Hobie Alter Tandem Invitational highlighting one of the original competitive disciplines from the Sixties of which Hobie himself was a champion. It will be preceded on Sunday morning by the “Sixties Longboard Contest” hosted by the Doheny Longboard Association

The second annual Doheny Surf Fest will feature two days of fun in the sun with surfing exhibitions including on Saturday the Legends of the Longboard Era, the Tyler Warren Invite of the “New School” of Traditional Longboarding and the Terry Martin ‘Sport of Kings” Concours d Elegance.

Also there is the Surf Fest Village with nearly 100 vendor booths with everything from surf gear, arts and crafts and collectibles and a “Free” concert in the park Saturday afternoon with Common Sense with opening acts Trevor Green and Aloha Radio.

You can grab a beer too in the Kona Brewing beer garden with it’s un-plugged Stillwater stage and the also some great eats in the “Food Court”.

It’s going to a weekend of soaking up Southern California beach culture.

For More Information:
activempire@aol.com

http://www.dohenysurffest.com/

Categories: Surfboards | History |

Hobie Surf :: Rachael Tilly Lands Cover of OC Register Family Issue!!

24. April 2013

We are so used to our girl Rachael Tilly doing things like this…..

Rachael Tilly

Rachael Tilly

…. that we sometimes forget how much she accomplishes outside of the water! That’s why we are all so stoked to see that OC Register Family Magazine (OCFamily.com) not only named Rachael as one of their Top 20 Shining Students for 2013, she also got the cover!

OC Register Family Magazine

OC Register Family Magazine

Each year, OC Register Family, searches Orange County to find the best and brightest students. They talk to coaches and school administrators, and seek nominations from the public. When they are through, they have a list of the of the top youth in the area who excel in all areas from academics, the arts, leadership, athletics, and, of course, community service.

2013′s group of students are incredible, and Rachael is front and center! The group includes students who are bound for Harvard and MIT, a Junior Olympic Gold medalist in fencing, a clean water activist, 11th grade twin sisters who are authors of 4 Sci-Fi books, a two time OC Debate League Golden Gavel Award winner, and many more accomplished kids. Though they all participate in differing fields, what they all have in common is a desire to do their absolute best at all times, and inspire others around them to do the same.

Shining Student!!!

“I put all my faith in God,” Rachael says. “I’m just working hard to fulfill this amazing talent He’s given me.”

The Story…

“Since she entered her first surfing contest at the age of 6, Rachael Tilly has racked up an impressive list of wins. She has clinched the Interscholastic Surfing Federation’s Middle School State Championship three times and holds five West Coast titles from the Western Surfing Association.

Rachael is also the youngest woman to qualify for the Association of Surfing Professionals’ 2013 World Longboard Tour. She will travel to compete for a world championship this November at Hainan Island in China.

In addition to Hurley, Rachael is sponsored by Hobie, which sells a Rachael Tilly model longboard designed by legendary shaper Terry Martin. (Rachael and Terry were close friends, and she spoke at his 2012 memorial.)

A stellar student who participates in church activities and swims for her high school team, Rachael has stayed grounded even as her surfing career has soared.

“I definitely plan on going to college. My education is as important to me as surfing is to me,” says Rachael, who plans to attend a school close to the beach so she can continue to compete.”

-Tracey Engelking

Categories: Surfboards |

Hobie unveils Surf Cabana at Pacific Edge Hotel

10. March 2013
The Pacific Edge Hotel in Laguna Beach recently came to a few select companies requesting that they and their design teams design one of their surfside cabanas.  Each company was given their own cabana to design how they wanted with their personal and unique style.  Hobie teamed up with the local coastal design masters at Tuvalu Home to create an environment that would embody the rich history of Hobie and the California coastal experience. Full details of the project can be seen here. The cabanas were unveiled this past weekend at the Pacifc Edge’s Snack,Sip, and SUP event. The event featured great food and cocktails presented by a few local restaurants and bars, as well as a friendly industry stand up paddle relay race presented by Hobie Stand Up Paddleboards, featuring local teams from Hobie, Infinity, SUPCo, Riviera, and The Surfrider Foundation . A great event hosted at an amazing location!!!!

Categories: Stand Up Paddle | Surfboards |